Apolodog

Context and objective

The client wanted to create an online store to sell the products they manufacture specifically for dogs. The goal was to bring the love for pets to the digital world with a showcase that conveyed quality and showed their use in the daily lives of the owners.

The challenge

The home page needed to be very visual, filled with images that evoke the coexistence with pets, and the products should have pages rich in details, including videos, photos and technical information. In addition, it was necessary to incorporate exclusive landing pages for kits and special offers, without losing the uniformity of the rest of the store.

What was implemented

I developed the entire layout implementation in Shopify, creating a modern and responsive design. I worked on customized product pages for kits, with a differentiated structure, and maintained a standard for the other items. I adjusted the theme with extra sections to support videos, photos and longer texts. I used the brand's orange and black tone in several elements, reinforcing the visual identity and the presence of the colors throughout the site.

Result

The result was a modern and well-built layout, which presents realistic photos of everyday life with the products and conveys a sense of trust and quality. Videos, GIFs and usage images reinforce how the items fit into the routine of dog owners, while special landing pages strategically highlight the kits.